Planning and Research – Throughout this stage stage of the whole project i used an online software called prezi which allowed me to display the different types of plans i was going to make throughout, it also allowed me to display the research i had discovered from watching other videos and analysing them. This makes my blog look as though i have used different types of technologies and isnt just a simple blog post, which can seem too simplistic at times. I also used a online software called Animoto which allows you to put in pictures on a constructed video they create with music in the background. This gives my blog a new feel and presents more technical programmes which gives my blog more life. For the research side of my project i used a Flipcam to record my a shot of my Target Audience, we then put this video onto Adobe Premier Pro and added text around the video to show the characteristics of our Target audience. This again makes my blog stand out as it is not a standard post.
Construction - For the construction side of my project Adobe Premier Pro was used heavily to create the music video using the footage we recorded on DSLR and mobile phones (to have the home filmed effect). The programme allowed us to cut and transform the footage we had into a sequence that blended all together. We had a lot of short bits of film that still got cut down to 1 or 2 second shots. We had a few members as part of the band and due to their schedules it was hard to get them all in one place at one time so when we went to London to shoot, if we missed something out then it was almost impossible to get them all together again. This meant we didn't have many shots of them all together as a band and as such we took stills from the footage we had of them and used this in the video. Premier Pro let us split the screen so we could put still images of them next to each other on one screen.
Ancillary Tasks - For both magazine advertisement i used both Photoshop and Illustrator to great this. I used Illustrator purely for the fonts as it is easier to control them through that, the rest of the magazine was done on Photoshop which allowed me to cut and fade anything needed. It is also a high level of technology that industry use which makes our advertisement look like something made by professionals. For the Digipak we also used Photoshop to create each square, once one was done i would transfer the file into InDesign which i had a template for the Digipak on. This meant that the accuracy of the digipak would be of a higher quality.
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